The usage rate of e -book leaders is 6.7 % and tablet -type terminals are 39.2 %

Current status of e -book readers

A smartphone that boasts high performance, but has a personal computer with a personal computer and a difficult but has a difficulty in the performance and input interface.A tablet -type terminal that can be expressed as an existence between both terminals with a good and short performance.In addition, e -book leaders seem to be very popular as a dedicated tablet -type terminal, mainly to subscribe and read e -books, which can be said to be a new era reading style.This time, the Ministry of Internal Affairs and Communications announced on the official website as a result of the investigation of the Institute of Information and Communications in August 2021 based on the published value of the "Survey on the Use of Information and Communications Media in FY2010" ( *).Check the spread and usage status of e -book leaders and tablet -type terminals.

The following is the usage status of the e -book readers.We have you select from three options: "I am using it", "I do not use it / I want it in the future", "I do not use it / I do not want the future".In addition, the answer sheet is described as "e -book leader (such as Amazon Kindle)" in the answer sheet.

The overall usage rate is 6.7 %.In their twenties, the usage rate is as high as 10.8 %, and students and students have almost the same value.The situation that college students are purchasing and using on their own are come to mind.After the 30s, the usage rate declines with age, 4.3 % in the 60s.By professional style, full -time people are most used for non -students and students, but still 7.4 %.

The annual household income is irregular for less than 4 to 6 million yen, but it shows a high usage rate with a high annual income.On the other hand, by urban size, there is no such thing as a rule.

The answer is that about 10 to 20 % of the non -users want about 10 to 20 % in the future, but they do not want about 80 % in the future.There are many opinions that teens, students and students want in the future, but they are only over 20 %.The majority seems to be aware that e -book readers are not needed in the future.

"I want a tablet -type terminal" Nearly 40 % of students and students

Next is a tablet -type terminal.The description of the model of the answer sheet is "tablet terminal (iPad, Nexus9, Galaxytab, etc.)".

The usage rate is nearly 40 % in the whole, and the value is slightly higher for men and women.Surprisingly, it is noticeable that the usage rate of teens is nearly 40 % (note that it is not a household ownership rate).This is a movement that can be seen in other surveys on tablet -type terminals, but it is probably because there are many cases where parents are given as toys for babys, or as a family -shared terminal.And in the forties, the usage rate peaks, and the usage rate decreases with age.

Although there are no rules by working style, the annual income of households has a higher usage rate as the annual income of households.There is no characteristic movement by urban size.

Although it is a tendency to use (≒ ownership) in non -users, unlike e -book leaders, "I want the future" has shown a high value.In the whole, over 20 % and nearly 40 % of those in teens want the use of tablet -type terminals.On the other hand, many people do not use it in the elderly and do not want the future in the future, and they do not want over 50 % in their 60s.

In household annual income, the usage rate was as high as the annual income, so the non -use rate naturally increased as the annual income.And the desired usage rate is no major change in household income.If you dare to say, there are many opinions that you want to use your annual income.

It is an e -book that has blossomed in Japan at a stretch in the Japanese version of Amazon Kindle, but in fact, the spread of e -book readers is united, and there is no desire to use and own it.In conjunction with the high demand for tablet -type terminals, there are probably people who read and subscribe from personal computers, smartphones, and tablet -type terminals, and the number of e -book readers read e -books seem to be a minority.

Although it is a mobile device with high mobility, it is still difficult to carry multiple.Considering the multifunctionality of smartphones and tablet -type terminals, it is better to look at smartphones even if they are slightly inferior to the functions of the e -book reader.Is it going to be the decision to be working for many people?

■ Related article:

[PCs and smartphones are overwhelming in terms of the number of buyers ... e -book buyers (2016) (latest)]

[The majority of those who read e -books are "read more paper books"]

* Survey on the use time and information behavior of information and communication media 2nd year

From January 12, 2021 to January 18, 2021, 125 points nationwide (method of randomly extract the survey point, assign the number of samples for each point, and extract the survey target in the area).The extracted and detained survey method for 1500 samples for the age of 13 to 69.The questionnaire survey and diary ceremony survey are conducted at the same time, and the latter is conducted on weekdays 2 days and one day on holidays.Therefore, the notation of the graph is "teen", but strictly means 13 to 19 years old.

Depending on the timing of the survey, some irregular movements can be confirmed in the results of the survey, but in this report, "I can't deny the effects of differences in the survey and may be a temporary trend in a single year, and continuously.Regarding the grasp of the trend, it is necessary to take into account the results of future surveys. "" In the FY2012 survey, the survey of the FY200th is undergoing an emergency declaration in 11 prefectures due to the expansion of the infection of the new colon virus infection.It is also necessary to pay attention to the fact that it is what it is. "

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(Note) This article is partially added and changed to the article published in [Gerbage News].